Krypto the Superdog Soars: New Merchandise Collection Unveiled Ahead of ‘Superman’ Film Release

by Kevin M. Gallagher, Jr on February 11, 2025

As anticipation builds for DC Studios’ upcoming Superman film, fans have a new reason to celebrate: Krypto the Superdog is not only making his cinematic debut but also inspiring a fresh wave of merchandise. This collection is now available at DC Shop, Hot Topic in North America, and select global retailers across the United Kingdom, Germany, France, Italy, Spain, Australia, India, and Japan.

The merchandise launch was strategically timed to coincide with a special Superman segment that aired during Animal Planet’s Puppy Bowl XXI on Sunday, February 9. This segment provided fans with an exclusive look at Krypto, further fueling excitement for the film’s release.

Featured Merchandise

Pet Merch from Superman featuring Krypt the Superdog
Image Courtesy of Warner Bros. Discovery

The new collection offers a variety of items that cater to both human fans and their furry companions:

  • Superman (2025) Movie S-Shield Pet Bandana: Designed for comfort and durability, this lightweight, breathable, and moisture-wicking bandana features double-folded edges and UPF50+ protection, ensuring your pet stays comfortable during adventures. Available in multiple sizes, it ranges from $19 to $23.
  • Superman (2025) Movie Krypto T-shirt, Two-tone Mug & Premium Poster:
    • T-shirt: Priced at $37, this apparel showcases Krypto in action, making it a must-have for fans.
    • Two-tone Mug: At $17, this color-accented mug is perfect for enjoying your favorite beverage while celebrating the super dog.
    • Premium Poster: For $15, this poster captures Krypto leaping into action, ideal for both Superman enthusiasts and pet lovers.

In addition to these, the collection includes other comics-inspired Superman items tailored for pets:

  • Pet Costumes: Allow your dog to embody Krypto with these adorable costumes, available in classic designs featuring a cape, as well as versions with legs for added cuteness. Prices range from $12.99 to $19.99.
  • Superman Plushie: Perfect for cuddles and playtime, this plushie lets your pup channel their inner superhero. Available alongside a dog disc, prices range from $10.99 to $19.62.
  • Superman Blanket: This sherpa blanket, priced at $32.99, offers a cozy accessory for snuggles or naptime after a day of heroics.
  • Collars and Leashes: Choose from seatbelt collars, classic clip collars, stripe designs, and matching leashes to keep your pet secure in epic style. Prices range from $19.95 to $29.95.

Global Availability

While DC Shop and Hot Topic are primary retailers in North America, fans worldwide can access these exclusive designs through select retailers in various countries, including the United Kingdom, Germany, France, Italy, Spain, Australia, India, and Japan. This global rollout ensures that Krypto enthusiasts everywhere can join in the excitement.

Film Release Details

Directed by James Gunn, Superman marks the first feature film from Gunn and Peter Safran’s DC Studios. The film is slated to hit theaters and IMAX nationwide on July 11, 2025, with international releases beginning on July 9, 2025. The storyline promises to introduce audiences to a reimagined Superman universe, with Krypto playing a significant role.

The introduction of Krypto-themed merchandise offers fans a unique opportunity to celebrate the beloved super dog ahead of the film’s release. Whether you’re looking to outfit your pet in superhero style or add exclusive items to your collection, this new range provides something for every fan. As the film’s premiere approaches, the excitement surrounding both Superman and his loyal companion, Krypto, continues to soar.

For more information and to explore the full range of merchandise, visit the official DC Shop and Hot Topic websites, as well as select global retailers. Let us know what you get in the comments or join the conversation on That’s Entertainment’s FacebookInstagram, and Twitter!